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01 Prius Introduced in 1997, the Prius is the first word in cutting-edge hybrid technology — and the latest version of the electrified icon continues that trend. With a futuristic design that’s optimised for both maximum efficiency and head-turning abilities, opting for a Toyota Prius will lighten the load on your wallet and make you the envy of your neighbours. Sporting the latest in Self-Charging Hybrid technology, you’re ready for tomorrow’s electric future, today.
02 Exterior design Incredible efficiency is achieved by the Prius in large part thanks to its well-engineered design. Its sleek body results in a low drag coefficient that aids with both performance and reducing fuel consumption, though there’s far more at play than just function here. Striking angular design details features across the car, with its sharp front fascia giving the car a look unlike anything else on the road today. At the back, impactful LED tail lights brings a distinctive aesthetic while standard 15-inch alloy wheels are both stylish and aerodynamically-efficient.
05 Safety & technology With clever engineering and a plethora of technology on board, it’s no surprise to learn that the Prius achieved an incredible five star rating when scrutinised by independent safety board Euro NCAP. With Toyota Safety Sense on board, appealing safety kit on board includes Adaptive Cruise Control for effortless motorway cruising, Automatic High Beam for excellent visibility in dark driving conditions and Pre-Collision System which is able to detect pedestrians and cyclists in the path of the vehicle and alerts the driver to their presence.