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How Toyota and partner JBL developed the new C-HR sound system

According to a recent survey, the car is the preferred place for people to enjoy listening to music. And yet the car is one of the most challenging environments for achieving great audio. There are packaging constraints and speaker locations to consider, not to mention a range of interior materials – each of which absorbs and reflects sound waves at different rates.

JBL’s senior acoustic engineer Rishi Daftuar: “JBL works with Toyota to identify the customer needs in every vehicle sound system. We consider the target demographic when identifying key factors such as speaker architecture, design and layout, feature sets and price point. It’s a true custom system design based on all these factors.”

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