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Toyota Marks 25 Years of Building Cars in Britain with New Auris Hybird GB25

Toyota built its first car in Britain twenty-five years ago, launching a manufacturing enterprise that has benefited from billions of pounds of investment whilst delivering more than four million vehicles to customers within the UK, Europe and beyond. To celebrate this anniversary, Toyota has produced a special limited edition of the Auris Hybris, a model built proudly as its Burnaston factory and powered by an engine made at the plant in Deeside, North Wales.

The new Auris Hybrid GB25 is very contrasting compare to the original Carina E model that came off Toyota Manufacturing UK’s (TMUK) production line back in 1989, the first Toyota passenger car built in Europe.

Throughout the past quarter of a century Toyota has kept TMUK at the front line of modern car making, investing more than £2.5 billion in support to the new vehicle and production technologies, skills training and discovering new ways of working to be more sustainable to the environment and protect natural resources.

TMUK was Toyota’s first European manufacturing centre to produce hybrid vehicles, such as the first generation Auris Hybrid and engines. At the beginning of the year, £240 million was committed to preparing the Burnaston factory for time to come in vehicle production using the Toyota New Global Architecture (TNGA), a venture that has attracted UK Government funding to support associated training, R&D and environment activities.

TMUK enjoys global status as a Toyota eco-plant, promoting excellence and best practice in environment importance; from energy-efficient manufacturing to the on-site harnessing of sustainable energy and announcement of biodiversity. Burnaston and Deeside both source power from on-site solar arrays and have removed waste sent to landfill.

The company currently employs more than 3,000 people across its two plants and supports more jobs within the UK supplier network. ​

Auris Hybrid GB25 in Detail

The special edition Auris Hybrid GB25 symbolises the best of Toyota’s UK manufacturing, a stylish and roomy compact hatchback offering the smooth, quiet and efficient performance of the new generation petrol-electric hybrid powertrain. It sports a distinctive bi-tone exterior paint finish, combining a contrasting black roof, front grille and door mirror casings with a choice of Toyoko Red, Pearl White or Aspen Grey bodywork. The hybrids special status is stamped out by a ’25 years building in Britain’ badge, incorporating the Union flag.

The cabin stands out by the smart black leather upholstery with a quilted finish for the backrest and cushion and contrast silver stitching which is also added to the armrests and dashboard trim.

Equipment features include the 17” alloys with a smart silver and machined contrast finish, rear privacy glass, full colour multi-information display automatic air conditioning, power windows, push-button start and leather steering wheel and shift lever trim.

The Toyota touch 2 multimedia system is easy to use with a seven touchscreen, co-ordinating functions including the six-speaker audio systems with DAB, Bluetooth for hands-free phone function and music streaming and rear-view camera. The Toyota Safety sense package provides active systems that can help stop an accident happening, or reduce the consequence if an impact occurs; its features include a Pre-Crash Safety system with autonomous emergency braking, Automatic High Beam Headlights, Road Sign Assist and Lane Departure Warning.

The efficiency of the 1.8 litre petrol-electric full hybrid powertrain helps ownerships costs down whilst reducing the environment impact through daily driving low CO2 and NOx emissions. Official combined cycle figures are 72.4 mpg fuel consumption and 91g/km of CO2.

The Auris Hybrid GB25 is on sale from 1 July, price £24,045. In common with all Toyota, it comes with a five-year/100,000 mile new vehicle warranty as standard.

New Auris Hybird GB25
New Auris Hybird GB25- 25 Years
New Auris Hybird GB25