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The Worthing Nissan dealership has a stunning new look after adopting the brand’s innovative and exciting 21st century showroom concept.
Yeomans Nissan in Brougham Roadnow boastsone of the region’s most cutting edge car sales environments, with technology and creature comforts combined to enhance the overall customer experience.
The concept, which was developed in the UK for roll-out globally, replaces the traditional sales-focused showroom and creates a more experiential environment reflecting Nissan’s core principals of innovation and excitement.
It centres around a comfortable and stylish area where customers can enjoy a freshly brewed coffee, browse the internet and search for product information at their leisure during their visit to the dealership.
Visitors to the new-look dealership will also find:
A high-tech ‘welcome’ screen greeting them personally and directing them to the right location
An open-plan layout without traditional sales and service desks
Stunning ‘halo’ displays hanging above star models and displaying key product information
High-tech touchscreen tables at which customers can browse Nissan websites
Sales and service staff equipped with iPads who can provide assistance throughout the showroom
iPad stations where customers can surf the web or pass the time playing games
Gary Miles, General Manager at Yeomans Nissan Worthing said: “We’re absolutely thrilled with the showroom’s new look and think our customers are going to love it.
“It’s really stylish and feels much more modern and customers will now be able to spend time in the dealership looking at the cars and experiencing the Nissan brand at their leisure.
“There’s also some fabulous new technology in operation that will really enhance the whole visitor experience and allow us to further improve our customer service and interaction.”
For more details about the Nissan range, to book a test drive or to see the new-look for themselves, and enjoy a coffee, customers can visit the showroom now!
